Once we are clear that Inbound Marketing is our strategy and we know all the implications that our project entails, we always ne to go hand in hand with experts. Several important requirements:
Experience and Solvency. A good provider must be able to guide us in the process of designing our strategy. They provide experience in similar markets and implementations in different markets (which can bring new and revolutionary ideas). The Partnership levels offer by technology providers such as HubSpot are a guarantee of solvency.
Clients with names and surnames
Ask for client references. They will tell you about the professionalism of your provider. Ask who will carry out the onboarding of your project and who will manage the day-to-day running of your account.
We have already defin, in the space of a blog post, the fundamental ideas to keep in mind when selling internally and how to invest in marketing . Do you ne more help? We are a HubSpot Diamond partner, an agency expert in Inbound Marketing and digital strategy. Shall we talk?
Inbound marketing strategy in the industrial sector
Today, effective digitalization of work processes combin with the power of automation is essential for any company that aims to ruce costs and increase competitiveness along with production.
In the current scenario, industrial companies are forc to ruce the density shareholder database of workers in their operations, which is a particular challenge for this type of industry where some jobs cannot be perform remotely.
In addition, due to the current slowdown in economic activity
Global demand has been significantly ruc, and the ne to find new markets and new audiences to reach business opportunities has l to an exponential digitalization of all types of companies around the world.
To put this into perspective, according to case study: new content marketing startup website Eurostat; between February 2020 and February 2021. The production of computers in the EU and other communication equipment increas by 32.9%. While the provision of mining support services decreas by 33.2%.
Chart-Industrial inbound marketing strategy
There are two ways to look at this, as an opportunity to enter this new era of digitalization and automation and as a challenge as this will force companies to review their internal processes and the alignment between yeezy 350 boost v2s company areas. In this blog post. We will focus more on the Marketing and Sales departments.
We are going to show you how the industrial Inbound Marketing strategy combin with the power of Automation platforms like HubSpot can guide you through the digitalization process and bring new business opportunities.
Challenges for industrial companies
Challenge 1: The ne for accelerat digital transformation to remain competitiv
igital transformation for industrial companies can be quite challenging even though there is a whole world of manufacturing technology and innovation like “Artificial Intelligence” (AI), 3D printing, or the “Internet of Things” waiting for them to step up their digital game.