Joshua Hernandez Suarez
Joshua Hernandez Suarez
Marketing & Sales at BlogsterApp. Specialized in Email Marketing, CRM and overseas data Funnel Analytics. Always thinking about how to grow more with less Growth Hacking.
Wrote 1 post
0
recommendatio
Increase your sales with Doppler
Did you know that with Email Marketing you can reach more customers, integrate your messages with social networks and measure their impact in minutes?
Try it for free
Become a guest author
Do you want to be part of the group of authors who write for the Doppler blog? Don’t wait any longer! Send us your article.
Join now
create a blog
More and more companies understand the need to incorporate and maintain a blog within the corporate website . However, there are still many laggards who have not heard or have not fully understood the importance of this tool within the company’s digital strategy. They do not understand how a blog can help them increase business opportunities on the Internet.
That’s why in this post I will try to explain the reasons why, if you are a company and you still don’t have a Blog connected to your website, you are already taking too long to do so
The Blog is the cornerstone of Content Marketing
A Blog is the place within the Website where we must offer articles whose the snbd host me is related to the product or service we offer.
For example, imagine that I am the owner of a sushi restaurant looking to increas up to 5w1h examples are shared, and you can know what customers e the number of home deliveries and also attract students for an in-person course that I teach: “Learn to make your own sushi”. Logically, in my blog I will talk about sushi, not about cars or gardens. Also, if my restaurant is located in Madrid, I will try to geolocalize some of that content.
What I am looking for is to attract people who might, at some point, “take a look” at the main menu of my website and become interested in my course or order lunch. As you can see, the content of the blog must be aimed at obtaining qualified traffic to the website.