Making sales calls to sell products or services is called a call center activity. Regardless of the number of operators handling the calls. Being aware that you are doing telemarketing and teleselling is the first step to properly managing telephone sales.
The Personal Data Protection Authority and AGCOM are actively working to curb the phenomenon of wild telemarketing, so it is now necessary to have an in-depth physician data knowledge of the new regulations to manage your call center business in compliance with the law. We want to offer you an essential guide to help you learn about the latest in the sector and allow you to start a successful telephone sales business.
1- Registration to the ROC
the roc (register of communication operators) is a brandi hammond hr analyst fundamental list to. Which those who work in the telemarketing and teleselling field are required to register. This register has a dual function. On the one hand, it aims to ensure maximum transparency in the communications market and. On the other, it aims to protect users who use these services.
Its establishment is crucial to regulate a complex sector such as telephone sales. Where it is essential to preserve the correctness of commercial practices and protect. The 5 Golden Rules Consumers from possible fraud or abuse. Entities such as economic operators engaged in call center activities. As aero leads well as third parties providing call center services, are required by law to apply for registration with the roc. This requirement was introduced in order to ensure effective monitoring. Of entities involved in direct telephone communication, promoting an ethical and responsible work environment.
2- Adherence to the Public Register of Oppositions and the Code of Conduct
It was march 2020 when assocontact proposed the creation of a code. Of conduct and the implementation of a skills certification process. The 5 Golden Rules After accreditation by the monitoring body (odm. On 7 march 2024 the code of conduct for telemarketing and teleselling activities. Was publishe in the official journal.
The process for the full implementation of the code of conduct. That regulates teleselling and telemarketing activities has finally been complete. The new code of conduct requires member companies to guarantee the legality of data. Processing throughout the entire telemarketing chain. These companies will have to obtain specific consent. For each purpose of data use, clearly inform contactees. About the use of their data and guarantee full respect for their privacy rights. The main purpose of the code of conduct is to combat the phenomenon. Of abusive call centers: the code provides for the application of sanctions. Or non-payment of commissions for contracts obtained without consent.