In the new reality, many companies have to survive, and here.

it would seem, there is no time for anniversaries and celebrations. This is expensive and significantly reduces the already small profit.

On the one hand. On the other hand, whether it is correct to organize noisy.

bright holidays now – each company decides in its own way. But you should not forget about the company’s birthdays and other .

important dates – this is an excellent opportunity to remind about yourself and the age of the company.

which speaks of its succes

(in the era of crises, working in the market for even five years is an art), and costs can be minimized. For example, shoot a viral video and launch a simple online game. This is what the Tanuki company did, which brazil phone number data celebrates its 18th anniversary on June 27.

The video shows the adventures of the mascot of the restaurant chain and his friends. They walk and skateboard, and then decide to throw a party, taking with them, apparently, an unsociable homebody. This is a good call – to start going out in public again. A gaming bot was also launched in Telegram.

The player runs away from the police and overcomes obstacles such as open manholes and roadworks. During the chase, he earns points and receives various .

abilities that girls in bright dresses that he meets on the road give him. Naturally, you need to subscribe to the Tanuki Family

Telegram channel to play

 

“Despite the tense mood in recent months, my team and I decided to celebrate the brand’s coming of age with a bright and provocative campaign. The video and game bot feature the hero Tanuki during a birthday party with close friends,” said Artem Moreino, creative director of Tanuki Family. “This way, we wanted to show that there is always a place for celebration and positive emotions even in difficult periods of life.

We would like to note that all scenes during filming are staged, and the key to the success of any company the video does not promote alcohol or drunk driving.” The result is profit, according to the company: they watched the video, remembered what a holiday and Japanese cuisine are, took their minds off their problems, relaxed while playing the game, and all that’s left is to decide when to go to the Tanuki restaurant with family or friends.

We asked PR people at some companies how they plan to celebrate fans data anniversaries and birthdays, and got the same answer – there is no money for this, so a press release and messages on social networks are planned. In the press service of Alfa-Leasing, for example,