You have a lot of connections on Facebook, but you don’t see everyone’s messages. After all, the algorithms select relevant content for you based on your ratings. Your perception is pre-selected based on your preferences, which quickly leads to a lack of context. This entails a danger: ‘ social networks can create the illusion that something is common, when it is actually rare’ . What happens to our brain when we are on Facebook? Brain fanatic ‘NeuroRoeland’ (Roeland Dietvorst) investigated and came up with a warning.
A successful joke
To fully understand that warning, it’s important to first understand how addictive social media can be, and how such an addiction can develop. tunisia phone number librarySo let’s start with a brilliant joke from ‘julien’ aka @eggsandbread . He posted an image on Twitter of a gun with Snickers hidden inside it. The caption read: How to sneak chocolate undetected into a US cinema . Thousands of people shared the joke, and thousands more “favorite” it.
What would you experience?
Julien, an ordinary guy. Only a few hundred followers on Twitter and rarely retweets. What would Julien experience when he saw that this joke suddenly went viral? Or: what would you experience if you made that successful joke? On a gray Thursday in Rotterdam, Roeland Dietvorst told his story about rewards in the brain: the nucleus accumbens, the happy button . The happy button is the reason behind our addiction to social media. And the big problem that comes with it…
Just a side note: I am on my guard as soon as it comes to buttons. Using ‘button language’ has in the past led to a quick simplification search engine optimization united states america of reality with unqualified statements. It may be going too far to reduce the nucleus accumbens , a brain area , to an apparent ‘ button ‘. In contrast to colleagues in his field – ‘buy button’ – this makes it easy to keep track of your communications Dietvorst fortunately guards against sensational claims and his story during the Social Media Week remains captivating until the last second.A button in ou