Inbound Marketing generates on average 451% more qualified leads for companies that use marketing automation tools (HubSpot) throughout their lead nurturing process.
54% more leads are generated through inbound tactics than through traditional paid marketing
94% of B2B customers conduct extensive online research before making a purchasing decision.
70% of companies worldwide are investing in content marketing.
Organizations that adopt Inbound Marketing are 30% more likely to consider their marketing strategy effective
We want to exceed the expectations of our potential customers architect database by providing them with relevant content that they find useful and reliable. These content materials can come in different formats such as eBooks, blog posts, emails, social media, infographics, audiovisuals, etc.
Once their trust in our brand is consolidated
we will position ourselves as an authority in the field of work (in this case, industrial companies). In this way, we will attract more traffic to our website, increasing lead conversions and, consequently, an increase in sales.
We want to target the right people at the right time with the right content. We distribute this content throughout the different stages of the buyer’s journey. In this way, we ensure that we have a personalized and advanced wordpress email forms relevant approach with all our contacts.
Now that you have an idea of what Inbound Marketing is, let’s show you how this methodology works.
2. Target your Buyer Personas
Inbound Marketing uses the concept of Buyer Personas to help you attract quality and relevant leads. A Buyer Persona is a semi-fictional representation of your ideal customer, based on real customer data and market information. Creating Buyer Personas will help you define your target audience, understand their needs, and address their problems through your offerings.
Image Industrial inbound marketing strategy3.Creating yeezy 350 boost v2s your online presence
When it comes to inbound marketing, it’s all about relevant content material, and there’s no better way to deliver high-quality content to your audience than by creating a business blog. This will bring numerous benefits to your business through better organic ranking, audience targeting, and lead generation. Nowadays, businesses stand out (and not in a good way) when they don’t have a company blog. However, creating a blog just for the sake of having one is a mistake, and therefore, you need to understand the essentials of blogging for business before you get started.